About Us

BEAUTY
ENTERTAINMENT

Wanting to be beautiful is a natural human desire. In a sense, it is almost an instinct.

What we do to make ourselves beautiful excites and entertains us, and brings a genuine smile to our faces. Using lipstick or hairstyling products for the first time is a real thrill, and the care that we put into beautifying ourselves can be one of the great joys in life. It is also true, however, that many women have been shackled by a societal pressure to be beautiful – a pressure that can turn into an obsession.